The Failure Archive: Lessons from the Ashes
Where mistakes become wisdom.
We all know Teddy Roosevelt's words about the man in the arena. In this lens, we get up close to those who not only dared to act, but dared to share what went wrong. They did so for the benefit of all and that deserves our thanks. Their openness and honesty turn private pain into public wisdom. This catalog is a tribute to that courage.
Tap to Preview

Honest Founder Diaries

  • “I wouldn’t do it…it is just way too much.” —Nvidia CEO Jensen Huang on Starting a Company

  • Reflecting on My Failure to Build a Billion-Dollar Company

  • Confessions of a Middle-Class Founder

  • I Messed Up and I'm Sorry | Storytime with Justin Kan

  • Book Review: Startup by Jerry Kaplan

  • My journey through founder burnout

    • Crucible Moments

  • Slack's Stewart Butterfield: The Big Pivot

    • Inspiration Locker

  • Stop Running | Teaching by Thich Nhat Hanh

  • Apple Think Different - Steve Jobs Narrated Version

    • Clinical Founder Advice

  • Paul Graham Explains Why Most Startups Fail

  • Elon Musk on Failure

  • Elon Musk On Failures

  • Ask a Billionaire: Failure Is Better than Success

  • Steve Jobs on Failure

    • Company / Product Case Studies

  • Ahead of Its Time, Behind the Curve: Why Evernote Failed to Realize Its Potential

  • Why Google+ Failed

  • Documentary: General Magic

  • Details and structure matters: lessons from Facebook’s foundation in 2004

  • Do You Need a $400 Juicer?